IDC have released a new study on mobile advertising which we are too cheap to buy and therefore can't really comment on. However, according to BlackBerry Cool, it says there's a lot of potential but no clear business model has emerged. Mobile operators love the idea, advertisers are pretty jazzed too, it seems that the weak link that has to be yet figured out is why consumers would want advertising on their phones after paying lots of money every month to use them.
It seems the report gets by this little inconvenience with good ideas like opt-in, targeted, useful and meaningful. All of which fills me with complete confidence. Not.
Thursday, April 13, 2006
Mobile advertising study
Subscribe to:
Post Comments (Atom)
Seed Newsvine
4 comments:
Hi
Nice post with nice information here.
Thanks
Advertising Programs
Excellent post I'd like to get this mobile advertising because my cousin told me it has excellent and useful applications, I think it will be the next thing I'll buy..m10m
I've been visiting this blog since the first entry done but in this occasion I tried to read your post, but there's a huge banner in front of my screen and I can't take it off! I already closed the window and opened it again and it won't work.
23jj
Mobile advertising has become more effective and is becoming a daily activity to many people. I know many people will benefit from it. You just have to look forward and see other capabilities of what mobile marketing has to offer.
Royal Palm Beach mobile advertising agency
Post a Comment