Steven Johnson, author of Everything Bad Is Good For You, predicts that you will someday be able to move your Neopet into Warcraft, or walk the red light district in GTA with your Sim.
The reason, all these MMORPG will be based on the same underlying technological standards. He likens it to the world of computer operating systems where an initial diversity of standards slowly shrank down to a very few (and if you count the web, one).
The benefit of course is that all of Meg's Neopet training would not be wasted and her pet's formidable intelligence could be carried over to Second Life.
If this is true then the sad people like Eric up in interactive who are completely addicted to Warcraft could end up being the tycoons and rulers of the new metaverse. We'd all better get playing now.
Share ideas that inspire. FALLON PLANNERS (and co-conspirators) are freely invited to post trends, commentary, obscure ephemera and insightful rants regarding the experience of branding.
Friday, March 24, 2006
Prediction: Seamless second lives
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