Share ideas that inspire. FALLON PLANNERS (and co-conspirators) are freely invited to post trends, commentary, obscure ephemera and insightful rants regarding the experience of branding.

Friday, June 23, 2006

Trend: Social Isolation

We all seem more interconnected than ever with the advent of cellphones, blogging, and social networks like myspace. However, a major study from the American Sociological Review announced that Americans are having trouble finding true connections. (Further coverage from the Boston Globe and the Washington Post.)

Some interesting points:

  • The average number of people with whom Americans discuss important matters has dropped from three to two in just two decades.
  • One-quarter of Americans say they have no one with whom to discuss their most important personal business.
  • Four out of five people surveyed in 2004 said they only talk to family members about important personal matters, compared with 57 percent in 1985.
  • White people, young people, and people with more education tended to have larger social networks than non-whites, older Americans, and people with less education.

    Although many internet users state that technology has created more powerful social connections (see The Strength of Internet Ties), our immediate personal relationships have dwindled. Can virtual communities take the place of real communities that are becoming less relevant from suburban sprawl and the loss of true third places?

    These conclusions may seem a bit dire. After all, perhaps our method of interaction and socializing is simply changing from the "good old days" of decades past. It seems that we are deciding to do things on masse. Third places such as megachurches and malls have replaced small community networks. Upwards of six million people participate in World of Warcraft. We all know a lot more people. But how many of them really matter?


    Anonymous said...

    I was just searching blogs,and I found your site, Friend! I like it!
    Please accept my compliments and wishes for your happiness and success.
    If you have a moment, please take a look at my site:
    games center
    It pretty much covers games center related issues.
    All the best!

    Anonymous said...

    Hi, Fellow!I like your blog!
    I just came across your blog and wanted to
    drop you a note telling you how impressed I was with
    the information you have posted here.
    I have a games center
    site. It pretty much covers games center related subjects.
    Come and check it out if you get time :-)
    Best regards!

    Anonymous said...

    I was just reading the comments, and I found your comment.
    Enemy! I hate you!
    Please go away and stop blogspamming us.
    If you have a moment, please bugger off.

    All the worst!

    Anonymous said...

    Life is great out here in Mauritius. Plesant weather, good breeze and what more I got a great card offer from credit cards

    Mnels said...

    Irony abounds given the subject matter and the stream of blogspam.

    Shara said...

    This is a some good links : Google game make money online playing
    Do you like the game ?
    If you have free time, I comment that you should visit game make money online playing
    Google game make money online playing

    Scott Arthur Edwards said...

    Dear friends, Now you can Fulfill your destiny! LordoftheHits is the lord of all exchanges. One exchange to rule them all!!! Hook up NOW with this exiting program. Click here: FREE INFORMATION

    Abdullahel Kafe said...

    Wow, Excellent post. This article is really very interesting and effective. I think its must be helpful for us. Thanks for sharing your informative.
    corporate entertainer

    Abcd Abcd said...

    Buy Personalized Gifts for Kids

    Alison Kpi said...

    Two of the best Astroglide products perform as both personal lubricants and
    vaginal moisturizers.Both the Astroglide Personal Lubricant and the
    Astroglide Personal Lubricant Gel are water-based

    for easy cleanup, condom compatible,
    and bedroom tested.It’s easy to see why so many people prefer to include these
    sexual enhancers for their erotic moments.