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Thursday, April 19, 2007

Brave New Media: Humanizing Technology/Humanizing Advertising

David Annis notes, this website is either the best book website you've ever seen, or the worst.

Another framing for consideration is that finally people are making the web useful for themselves. Out of the hands of code specialists and in the grubby hands of folks. Web 2.0 democratises the tools of mass communication for any and all. This author is telling an interesting story. No widgets, no flashies, no zowie. No budget. Web does not have to be big zowies. But it has to be interesting and special.

2 comments:

Anonymous said...

Very cool site, for the reason mentioned in Mark's post below: I felt a personal connection to the author as I clicked through her web pages. It made me feel that I would connect with her work beyond the site. Clearly not for everyone, but that's the point.

Anonymous said...

Wow, what a great idea! It's simply creative yet it's the first of it's kind that I've seen. I thought that I'd get tired of clicking on the pink arrow, but what she wrote kept me entertained. I found myself wanting to know what she wrote next.