Emily here is explaining why Image Metrics, an animation company, is better than motion capture.
The video's biggest selling point is the fact that Emily isn't a real girl at all, but rather the latest and greatest display of technological advances in CG and animation.
Share ideas that inspire. FALLON PLANNERS (and co-conspirators) are freely invited to post trends, commentary, obscure ephemera and insightful rants regarding the experience of branding.
Wednesday, September 10, 2008
Virtuality: Image Metrics' "Emily"
Wednesday, July 02, 2008
Virtuality: Onion Spoofs Virtuality
The Onion News Network explores the World of World of Warcraft, a game where you play a person playing a game.
'Warcraft' Sequel Lets Gamers Play A Character Playing 'Warcraft'
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AKI SYSTEMS 2600
at
7/02/2008 06:28:00 PM
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Labels: lol, virtuality, worldofwarcraft guiltypleasure
Monday, June 16, 2008
Virtuality: Postcards from Small Worlds

Small Worlds is in open beta, come check me out. I can say that the startup process is easier than Second Life...I created my avatar and dog avatar in mere minutes. The interface, so far, seems a bit more gamelike than 2L, so navigation and activities are just clearer and more accessible.
So far, the clubs seem less like sex dungeons, again with a key on accessibility Small Worlds is pool halls and game rooms that get you into traditional games mentality. And finding them and getting there is easier than 2L. Music soundtracks play in most spaces and the selections are actually not bad (ie, real tracks from artists you've heard of and like, from Aphex Twin to Michael Jackson - don't know how ASCAP rights play out in Small Worlds).
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AKI SYSTEMS 2600
at
6/16/2008 03:12:00 PM
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Labels: Postcards from Second Life, smallworlds, virtuality, virtualworlds
Friday, May 16, 2008
Bed feeling a little empty? How about a virtual girlfriend?
NYU student Drew Barrows recently unveiled a new invention he devised to combat the loneliness he'd been feeling as of late. Called INBED, he brought his idea out at the Interactive Telecommunications Program Spring Show at the Tisch School of the Arts.A few excerpts on how it works:
"INBED, an “infrared-sensitive” light projected virtual girlfriend"
"So what is it exactly? It’s a single mattress with an attractive brunette who is perfectly quiet. So far sounds like a good girlfriend! Once you sit or lie down on the mattress, she will respond to your every move."
"New York Magazine explains, “Lie on your back, she snuggles up right next to you in a log position. Curl up in the fetal position, she spoons. The only hitch: She’s 2-D."
Odd? No doubt. But I imagine there's a market of lonely guys out there who might get down with something like this. Even though its not real, its the idea itself that I think could find it some success- someone waiting for you to come to bed. It's a comforting thought and helps in part to meet our needs for deep emotional connections with other people. And while this invention can't (nor does its inventor want) to replace the actual thing, the mind has a funny way of believing and seeing what it wants. I bet that if you were that lonely, even the appearance of someone waiting for you could be a soothing thought.
via TrendHunter
Posted by
avin
at
5/16/2008 02:11:00 PM
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Labels: emotionalconnection, human, Innovation, virtual reality, virtuality
Monday, March 10, 2008
Virtuality: iPhone In 3D
Been a while since I posted about Virtuality. In addition to the fact that Second Life kills my laptop and slows it to a grinding halt, I've also been waiting to see where the virtual trend went- what would be the next evolution using virtual worlds as a jump off point, how it might go more mainstream, particularly how it might remove the experience from being tethered to a computer...While buzzing through the RSS feeds this morning, I came across this over at Virtual World News. BOXfab is a start up that designs products that enhance existing technologies (that's probably simplifying it way too much, but you get the idea). Their first product (as far as I can tell from their website) is a virtual reality headset for the iPhone. Basically, it turns the iPhone screen and display into a 3D, heads up display. The user puts on a special headset and is ready for a fully immersed experience.
From the site:
"A Virtual Reality display device which uses the iPhone as the viewing plate so that it becomes a wearable virtual headset simply by clipping on a special attachment. The device can network with other uses for shared virtual experiences and uses the tilt sensor of the iPhone plus a proprietary left-right tracker to provide a truly immersive experience.
"Special close-view depixelization flat optics turn the iPhone screen into a 3 dimensional window into another world. The under $200.00 design provides the functionality of devices costing thousands of dollars more. Three versions: A. Hand-Held. B. Wearable. C. Deskmount."
Bringing virtual reality to the iPhone could turn out to be a big move and a significant evolution of the trend. Sure, wearing the headset could be a little clunky and odd to wear in public. But I respect the push to take the idea that is at the core of virtual worlds- bringing a visual, 3D component to the social experiences we have online- in a new direction. And, as they point out over at VWN, this device may not be the answer or necessarily the future, but it gives us a glimpse into some possibilities.
Posted by
avin
at
3/10/2008 12:08:00 PM
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Labels: apple, CONNECTED SELF, futurist, iphone, virtual reality, virtuality, virtualworlds, web 3.0, what's next
Friday, November 09, 2007
Brainfood: Virtuality
Fallon strategic planners Aki Spicer (Aki Octagon) and Avin Narasimhan (Desi Stoneage) have come back from the future to offer their POV about Virtuality and it’s implications for brands.
One of the hottest debates in marketing circles today is the viability of virtual worlds like Second Life. What are they? What do people do there? Why? What’s in it for me—if anything? We’ve seen companies flooding these worlds, and some are finding it difficult to translate their virtual world presence into real world gains.
The truth is, we traverse virtual dimensions every day without even thinking about it. From financial transactions, to games, to our daily Facebook interactions with friends, Virtuality is a new normal and it impacts many facets of our lives. It is through this lens that we explore what Virtuality means now and in the future, and what our agency needs to know to extract the most from it.
*click to goto Slideshare to view the presentation FULLSCREEN.
Brainfood is an monthly digest of Fallon Planner’s strategic intelligence and bridges the gap between trends, business issues, and actionable opportunities for the agency and clients.
Companion Links:
Toyota Tacoma is the law giver!
Saatchi creatives comment on tacoma WOW spot
Ecology debate in 2L
CSI Episode features 2L integration
Please won't you stop the slaughter?
Posted by
AKI SYSTEMS 2600
at
11/09/2007 04:31:00 PM
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Labels: aki octagon, avin narasimhan, brainfood, desi stoneage, fallon planning blog, FallonLabs, planning, second life, ubiquitous computing, Virtual Worlds, virtuality, web 3.0
Tuesday, September 25, 2007
Virtuality: Google Planning to Launch "My World"
Ars Technica (Art of Technology blog) reports that Google is prepping it's own entry into the field of Virtual Worlds, potentially named "My World". Students at ASU (a school Google has a strong working relationship with in the past) this weekend received questionnaires that "hinted strongly" at the possibility that they would be among the first to test such an app later this year.
(Screengrab of the questionnaire courtesy of the MacRumors forum).
A logical step for Google, given that they've already made a foray into Virtuality with Google Earth.And a significant move, not because it's just another virtual world for people to choose from, but because it is a mainstream tech giant adopting what some decry as little more than a passing fad, and it's yet further evidence that a 3D internet is the next logical progression of our digital lives.
A few snippets from the article:
"The notion that Google might test the new service with ASU students isn't very outlandish, then, so the question is more a matter of what the service will be rather than if it will come to fruition."
"To us, it seems that a virtual world is natural progression of Google Earth and its 3D representations of... well, the Earth. Users could create avatars, like those in Second Life. The "street view" feature of Google Maps could be incorporated, as well as Google SketchUp, with avatars being able to walk around on actual streets and enter real buildings to check out what's inside and socialize with other avatars. But the purpose wouldn't be to rival Second Life and all of its fantasy, sex, and moneymaking schemes."
"Whatever "My World" ends up being, we think that Google will go much further than just competing with Second Life—if the company makes it functionally useful and ties it in with services that people already use, it may have a chance of succeeding at getting average Internet users to participate."
Posted by
avin
at
9/25/2007 03:35:00 PM
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Labels: 2L, Brave New Medi, Brave New Media, Postcards from Second Life, Virtual Worlds, virtuality, what's next
Monday, September 24, 2007
Virtuality: Social Media in 3D
Caught a post over on adverblog about the launch of a new social networking site for your virtual self, Koinup. The site allows you to connect all of your virtual world experiences in one network- your activities from Second Life, World of Warcraft, The Sims all in one location, where you can post content of your adventures (video of a recent SL trip for example) and browse through the virtual lives of the sites other members.
This brings an interesting new layer to all of the talk around virtual worlds. KoinUp elevates the discussion above "worlds" and highlights the trend that our online activity is increasingly becoming virtual, so much so that we now need a social web to bring together all of the virtual identities that define us in the digital space.
I just came across this (thanks Aki) and while interested, still haven't quite decided where I see this going and how "big" it may be. Any readers out there more familiar and care to weigh in? For those of you in virtual worlds, do you see yourself social networking your virtual identities? Are you so dedicated that, in addition to maintaining Facebook, MySpace, and your other real world social webs that you would start a virtual side?
Posted by
avin
at
9/24/2007 01:08:00 PM
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Labels: 2L, Brave New Medi, Brave New Media, Postcards from Second Life, Social Media, Social Networking, Virtual Worlds, virtuality, what's next
Wednesday, September 19, 2007
Emoticon Celebrates 25 Years
Mashable notes that the ubiquitous emoticon is 25 years old. Happy Birfday Emoticon (sing the song, ya'll)!
It turns out that the emoticon was not just an afterthought, but a much discussed idea addressing a problem early users of the system were having in separating sarcastic comments from serious ones. Carnegie Mellon professor Scott Fahlman proposed a smiley face to indicate joking and an upside down one to indicate unhappiness in a thread (captured below).![]()
Respect the architect and recognize game.
Posted by
AKI SYSTEMS 2600
at
9/19/2007 02:11:00 PM
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Labels: emoticon, Social Networking, virtuality
