Social Wars

Current TV's amusing commentary on the state of social networks.

Politics 2.0: 3Trillion.org

Who needs the lame tax stimulus check, when I got a $3 Trillion gift certificate to spend?




3trillion.org, is a web site that gives you 3 trillion dollars - the money American tax-payers are projected to spend on the Iraq war - and use it in a virtual shopping spree for your friends and family. Lets go shopping!

I picked up a few tchotckes including a space vacation, a Wii, the Yankees, the Beatles catalog, and a lil' somethin'-somethin' for New Orleans.

Fallon Brainfood: The Social 10 Redux

10 Things Marketers Should Know About Social Networking.

On March 26th, 2008, Aki Spicer, strategic planner at Fallon Worldwide, conducted a presentation about social media, using social media, live, across a mashup of social web touchpoints including Fallon Planning Blog on Blogger, Yahoo! Live, NetVibes, Plannersphere on Ning, and Facebook. View the accompanying slides at Slideshare or download the pdf directly to your desktop at Dropio.

Below is the recorded videos (1,2,and 3) and slideshow links of the presentation in case you missed it live on the web:

| View | Upload your own

What is Brainfood?
Brainfood is a monthly all-agency lunch conducted by Fallon Planners. Wide-ranging topics explore trends, business issues, and actionable opportunities for our brands. Moreover, Brainfood offers us a chance to come together, share a beer and some pizza, and engage in a stimulating discussion on a variety of interesting topics that affect our business. Previous topics have included Virtuality, China Rising, Design For All with more stimulating editions still to come.

Fallon Brainfood: The Social 10

10 Things Marketers Should Know About Social Networking.

This will be a live event/webcast presentation about social media, using social media!

You're invited to a one hour presentation that will explore ten trends affecting marketers who are considering entering the burgeoning social networking space - what's now, what's next, and what other brands like yours are already doing.

Join Fallon strategic planner Aki Spicer on Wednesday March 26, 12pm CST/1pm EST/10am PST, in person (for Fallon employees) or on the social web (for everyone else) for this worldwide first, and the latest in an ongoing series of monthly Brainfood presentations to the agency.




How do you attend this social?
For Fallon employees, come on down to 27Rotunda and you can see the presentation live (lunch provided).

For everyone else, it's an open social on the web (lunch not provided)! Attend Aki's presentation (slideshow, live sound and video) on your choice of a range of social web touchpoints including Fallon Planning Blog on Blogger, Yahoo! Live (sound and video only), NetVibes, Plannersphere on Ning, Slideshare (slides only), and Facebook.


*Don't worry, specific links will be forthcoming on day of the event, you will not have to download or learn any new or complicated technology to participate, I promise.

**Social web attendees will be able to talk/text questions via Yahoo! Live and AIM.


What is Brainfood?
Brainfood is a monthly all-agency lunch conducted by Fallon Planners. Wide-ranging topics explore trends, business issues, and actionable opportunities for our brands. Moreover, Brainfood offers us a chance to come together, share a beer and some pizza, and engage in a stimulating discussion on a variety of interesting topics that affect our business. Previous topics have included Virtuality, China Rising, Design For All with more stimulating editions still to come.

The Whopper Freakout

This is genius.

(and in response to Seth's comments, I guess I'm doing my best to respect the Media Snacker).

Social Marketing: Tay Zonday and Dr Pepper

Looks like Dr. Pepper has tapped the star power of Tay Zonday to help promote it's Diet Cherry Chocolate soda...

The appeal of Tay continues to amaze me. When Chocolate Rain first came out I thought most people would tire out on him pretty quickly. But I find myself checking his YouTube channel weekly waiting for the latest video to drop, and continue to be entertained every time. This latest clip- posted yesterday- has already racked up +206,000 hits, so guess I'm not alone.

I particularly love this line in his intro: "The is the Web, and its gonna murder your TV"

Get some of that Cherry Chocolate Rain.

Politics 2.0: Barack 2.0, Again

Sen. Barack Obama is now on LinkedIn. And not with lame banner ads. Obama has been making the most of Web 2.0, launching his own social network, gaining a larger-than-life presence on MySpace, YouTube, and even Twitter.

Cult of the Amateur

Dan Meth created this video homage to all the viral video superstars (to-date) evolved from our YouTube era.

Internet People - Watch more free videos

Mass Interactive: Infinite Cat Project

Cats do Web 2.0, too!



MC Escher Cats. Looking at cats. Looking at cats. Looking at cats. Looking at cats. Looking at cats. I think you get the idea... Nice (AND DAMN SIMPLE) way to hook cat lovers into a participatory web game. Kittenwar still reigns, though.

Mass Interactive: GMail Does Web 2.0

Help Google imagine how an email message travels around the world.

Post your clip as a response to this one. They'll edit a selection of submissions together to make a final video, which will be featured on the Gmail homepage and seen by users worldwide.

Respond to this video with your own clip by August 13, 2007 to be considered to the final collaborative video. Learn more about the project at http://mail.google.com/mvideo

Mass Interactive: Diddy Does Web 2.0

Music mogul Sean Combs is looking for an assistant, but don’t send a résumé. The star is accepting only video applications uploaded onto YouTube.

Mr. Combs, known as Diddy, videotaped a help-wanted ad on the popular video Web site hoping to find a helper to replace his former assistant, who did everything from holding his umbrella in the rain to playing chaperone to his hip-hop group Da Band.

While Mr. Combs declined to comment on why he chose YouTube instead of a job-recruiting site like Monster.com, he offered some explanation in the video.

“It’s a new age, new time, new era,” he said in his first posting, a minute-and-a-half clip of him yelling behind his desk. “Forget coming into the office and having a meeting with me and being all nervous.”

Hopefuls must audition by posting a video that is less than three minutes long explaining why they deserve the job. Initially, Mr. Combs opened it to anybody with a camera or a little creativity, but in a second posting, narrowed the applicant pool to only college graduates.


More than 600 people have submitted videos.

John A. Challenger, chief of the recruiting firm Challenger, Gray & Christmas, said Mr. Combs’s online video search is more than a ploy to get attention. More applicants are adding video clips to their applications. “It helps put a face to all the faceless résumés,” he said.

Viewers will pick the finalists on YouTube, but Mr. Combs will pick the winner.

via http://www.nytimes.com/2007/07/30/business/media/30diddy.html?_r=2&8dpc=&adxnnl=1&oref=slogin&adxnnlx=1185813074-52mdpT6NH85/h6f6Qj20WQ&oref=slogin

Mass Interactive:Trevor, the Mentos Intern

Check out Trevor, the Mentos Intern. He's livestreamed on the web. Give him work. Rate him. Make friends with him on Facebook.

Similar to Justin.tv, only with a purpose (so says Sarah). Either way, fun idea.

Politics 2.0: "I Got a Crush On Obama"

Mass Interactive: Got Code?

Dig it, folks are speaking louder over the interference. This crank is actually singing the illegal Digg-gate code that can't be silenced by lawyers.

Lesson? Don't interupt the conversations. Or even those who would have probably cared less about the code previously will feel compelled to amplify the voice of those who are unfairly silenced.

Mass Interactive:Amazon's Social Features

Web Designer Joshua Porter outlines the full 16 Social Features leveraged on a typical Amazon page (in this example for iPod). Social Marketing autopsied for your consideration.