File this one under 'what took them so long', but Starbucks and Apple seem soon to be hooking up. Yes, instead of selling (or maybe as well as selling) crap-o-matic CDs, you'll also soon be able to plug your iPod in to download as much Bebel Gilberto as you can stand whilst ordering your large (sorry, grande) chai vanilla mocha latte americano. Quite how you then get the tracks off your iPod into iTunes at home is unclear, assuming you don't already know how to do it illegally.
Share ideas that inspire. FALLON PLANNERS (and co-conspirators) are freely invited to post trends, commentary, obscure ephemera and insightful rants regarding the experience of branding.
Tuesday, January 24, 2006
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