Bono Edits UK Newspaper
Today's edition of the British newspaper, The Independent, is edited by rock star and social activist Bono, with a cover designed by Damian Hirst.
The featured headline: "No News Today." In small type at the bottom of the cover, Bono elaborates, "Just 6,500 Africans died today as the result of a treatable, preventable disease (HIV/AIDS)."
Half the proceeds from the special edition will be donated to Bono's(Product)RED campaign, a world-wide branding effort to fight AIDS in Africa.
In an editorial, Bono writes, "I am as sick of messianic rock stars as the next man, woman and child. I am also tired of average work being given extra weight because it's attached to something with real gravitas, like the Aids emergency." But Bono is undeterred: "Right now, people you will never meet, who will never be able to thank you, are depending on you for the life-saving drugs which buying this paper will buy. For those people, my motivation or our (RED) motivation is irrelevant."
Great idea, but the Independent is a middle class, liberal leaning paper. If he really wanted to reach, and inform, perhaps he should have had a go at editing The Sun, or the Daily Mail.
ReplyDeleteHow good would it have been to have it edited by a reader?
Hey what a great site keep up the work its excellent.
ReplyDelete»
Your are Excellent. And so is your site! Keep up the good work. Bookmarked.
ReplyDelete»
Nice article as for me. It would be great to read more about this topic. Thnx for posting that information.
ReplyDeleteSexy Lady
English escort