Share ideas that inspire. FALLON PLANNERS (and co-conspirators) are freely invited to post trends, commentary, obscure ephemera and insightful rants regarding the experience of branding.

Thursday, March 12, 2009

Mobile T.V.

As the demand for content everywhere becomes greater, a surge of network and cable television phone "apps" has vitalized. Here are some of the latest.

- TV.com

This application allows you to access channels such as CBS Sports, The CW, and Showtime.



- VH1 Watch and Discuss Live Chat

Chat live while watching your favorite VH1 show. Think of it as a mobile chat room.



- CBS March Madness

CBS recently launched the March Madness app for the tournament. Starting March 19th CBS will be streaming every game live. Since live mobile TV is still in the early stages, it will be interesting to see what happens.



And it's not just for the iPhone any more. Content providers have realized the importance of mobile TV and are making their shows available across numerous mobile platforms (e.g. Android, Blackberry, etc.).

Additionally, with all things new I think there are a few things to consider with this platform. Content owners must embrace mobile as a new medium and craft new experiences that tap the unique characteristics of the mobile environment.

Some ideas that may help mobile TV break through are below.

- Create must-see programming that is only accessible via the phone such as clips that continue a story, possibly using footage that was not shown originally.
- Have interactive experiences that will provide plenty of opportunities for viewers to vote on a show or otherwise give their feedback.
- Don't rely on the 30-minute slot that works in traditional TV; the mobile environment allows for more creative uses of time outside of that format. For example, make a quick TV slot to fill short time gaps - like when waiting for the next bus to arrive. Or longer programs for the distant bus commute out of the city.

39 comments:

Unknown said...

Hi guys. Just found it surfing and thought it would be interesting for you, since its a kind of first AR iPhone App offered by a brand and completely FREE!!! Regards from Brazil.

london to delhi flights said...

Fantastic blog for air travellers to get information regarding airlines,cheap airfares,online air tickets and much more if you want some more in this field then must visit london delhi flights schedule.

kamagra said...

Wow…I am bowled by your level of knowledge. I am so impressed. I think you have got a deep insight into this topic. Could not think on those lines ever…I think you are gifted…keep going. Thumbs up!

brad pitt fight club jacket said...

Brad pitt leather jacket taken from the Film “Fight club” worn by Brad pitt available here,buy this superb quality Leather
Jacket Jacket with worldwide shipping

Unknown said...

Very informative and worthy post. Thanks for the sharing such a precious updates with us.

Lenovo - Yoga Ultrabook Convertible 13.3" Touch-Screen Laptop - 8GB Memory - 256GB Solid State Drive

Lenovo - IdeaPad 15.6" Touch-Screen Laptop - 4GB Memory - 500GB Hard Drive

Ahmed Elshafey said...
This comment has been removed by the author.
Ahmed Elshafey said...
This comment has been removed by the author.
Ahmed Elshafey said...
This comment has been removed by the author.
azez said...



[url= https://www.methalyco.com/%D8%AA%D9%86%D8%B8%D9%8A%D9%81-%D9%85%D8%AC%D8%A7%D9%84%D8%B3-%D8%A8%D8%A7%D9%84%D8%AE%D8%A8%D8%B1/]شركة تنظيف مجالس بالخر[/url]
[url= https://www.methalyco.com/%D8%AA%D9%86%D8%B8%D9%8A%D9%81-%D8%AE%D8%B2%D8%A7%D9%86%D8%A7%D8%AA-%D8%A8%D8%A7%D9%84%D8%AE%D8%A8%D8%B1/]تنظيف خزانات بالخبر[/url]
[url= https://www.methalyco.com/%D8%AA%D9%86%D8%B8%D9%8A%D9%81-%D9%81%D9%84%D9%84-%D8%A8%D8%A7%D9%84%D8%AE%D8%A8%D8%B1/]تنظيف فلل بالخبر[/url][url= https://www.methalyco.com/%D8%B4%D8%B1%D9%83%D8%A9-%D8%AA%D9%86%D8%B8%D9%8A%D9%81-%D8%A8%D8%A7%D9%84%D8%AE%D8%A8%D8%B1/]شركة تنظيف بالخبر[/url]
[url= https://www.methalyco.com/%D8%AA%D9%86%D8%B8%D9%8A%D9%81-%D8%AE%D8%B2%D8%A7%D9%86%D8%A7%D8%AA-%D8%A8%D8%A7%D9%84%D8%AC%D8%A8%D9%8A%D9%84/]تنظيف خزانات بالجبيل[/url][url=https://www.methalyco.com/%D8%AA%D9%86%D8%B8%D9%8A%D9%81-%D9%85%D8%AC%D8%A7%D9%84%D8%B3-[url=https://www.methalyco.com/category/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA-%D8%A7%D9%84%D8%AA%D9%86%D8%B8%D9%8A%D9%81/ ]افضل شركة تنظيف كنب بالدمام[/url]
[url= https://www.methalyco.com/category/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA-%D8%A7%D9%84%D8%AA%D9%86%D8%B8%D9%8A%D9%81/]افضل شركة تنظيف سجاد بالدمام[/url][url=https://www.methalyco.com/category/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA-%D8%A7%D9%84%D8%AA%D9%86%D8%B8%D9%8A%D9%81/ ]شركة تنظيف كنب بالدمام[/url]
[url= https://www.methalyco.com/category/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA-%D8%A7%D9%84%D8%AA%D9%86%D8%B8%D9%8A%D9%81/]شركة تنظيف مجالس بالدمام[/url][url=https://www.methalyco.com/category/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA-%D8%A7%D9%84%D8%AA%D9%86%D8%B8%D9%8A%D9%81/ ]شركة تنظيف كنب ومجالس بالدمام[/url]
[url= https://www.methalyco.com/category/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA-%D8%A7%D9%84%D8%AA%D9%86%D8%B8%D9%8A%D9%81/]شركة تنظيف السجاد بالدمام[/url][url=https://www.methalyco.com/category/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA-%D8%A7%D9%84%D8%AA%D9%86%D8%B8%D9%8A%D9%81/ ]شركة تنظيف سجاد بالدمام[/url]
[url= https://www.methalyco.com/category/%D8%AE%D8%AF%D9%85%D8%A7%D8%AA-%D8%A7%D9%84%D8%AA%D9%86%D8%B8%D9%8A%D9%81/]شركة تنظيف موكيت بالدمام[/url]

CHAMPION BUILDING LIFTING SERVICE [HOUSE LIFTING] said...

Thanks for sharing this information.
If you are looking for Building lifting Services all over India then this is the right place for all your building lifting needs. Here you can find out best and quick services at affordable price. We also provide services in following areas as Building Lifting in Kerala, Building Lifting in Andhra Pradesh, Building Lifting in Vijayawada, House Lifting in Andhra Pradesh and House Lifting in Vijayawada.

http://championbuildinglifting.com/

rado said...

Beautiful writing! Thank you so very much for all of your time and work here – you’ve created a lovely respite for us all. Beautiful writing!
BUILDING LIFTING WITH [ MARUTHI BUILDING LIFTING CHENNAI, INDIA ]

champion building lifting said...

I have been reading your articles and they are really very helpful for me. Thanks for sharing with us your Post. Very good information.

rado said...

Thank you for such a nice blog
TAMILNADU BUILDING LIFTING SERVICE CHENNAI

Ideal Assignment Help said...

Are you having issue while completing your marketing assignments? Well, IdealAssignmentHelp will help you with your assignments and help you with the best of experience. Marketing assignment Help experts will not only help you in getting your assignment covered in the given time period also without any kind of mistakes in it. So, get your complex marketing assignment covered without having to stress about the quality anymore. You can also reach out to Essay writing Service experts any time and we will never let you down in terms of quality and as well as rates! Get Connected now for top notch writing experience for excellent future ahead!

fazil said...

Nice blog....
Building Construction in Chennai | Building Contractor Chennai

martin said...

It is a valid link to activate ww.amazon.com or primevideo.com in your device. You can watch Amazon prime video on amazon mytv, just you need to enter a 6 digit amazon registration code on your device.

Seofaiz said...

Thanks for sharing the post.
False Ceiling Contractors in Mumbai | Shamsul POP Contractor
Gypsum Board Ceiling in Mumbai | Shamsul POP Contractor
Suspended Ceiling Installers in Mumbai | Shamsul Pop
Gyproc False Ceiling Price in Mumbai | Shamsul Pop contractor
Grid Ceiling Contractors in Mumbai | Shamsul Pop contractor
PVC Ceiling Contractors in Mumbai | Shamsul Pop contractor

fazil said...

Well Written, thank you for sharing this information.
Fire Hydrant System|Fire Alarm in Chennai | Universal Fire Safety
Fire Alarm Companies in Chennai
Fire Alarm Dealers in Chennai
Fire Hydrant Systems in Chennai

Unknown said...

Thanks for your sharing...Deep cleaning service in chennai

VIJAY said...

nice post...Automatic Rolling shutter Manufacturers in Chennai

VIJAY said...

Nice Blogs
ROLLING SHUTTER MANUFACTURERS IN CHENNAI

Raghul said...

Nice blog...
Deep Borewell Drilling Contractors in Chennai |Thangam Borewell
2021 Best Borewell Drilling Contractor in Chennai
Borewell Drilling Contractors in Chrompet

james said...

The team behind our awesome assignment help USA service maintains strict policies against plagiarism. Collaborating with our writers by availing Assignment Help in United States will not only help you with your grades but also your essay assignment skill will be good.
For more info- Get Assignment Help

Anonymous said...

온라인 카지노 어워드 - 최신 슬롯머신, 바카라, 포커, 블랙잭- 슈터카지노

Anonymous said...

Thank you for an amazing blog. also, I would highly recommend you to check House lifting in India

โปร สล็อต pg slot said...

โปร สล็อต pg slot จากเว็บสล็อตออนไลน์ PG-SLOT.GAME ที่ยกเกมสล็อตออนไลน์จากค่ายดังมาอย่างหลากหลายค่ายเกม เช่น pg slot jili joker และอื่นๆอีกมากมายในเว็บเดียว มาแรง 2022

Xoslotz ทาง เข้าเล่น said...

Xoslotz ทาง เข้าเล่น สล็อตแบรนด์รายใหญ่ pg ให้เล่นมากยิ่งกว่า 11 บริษัทแนวหน้าและก็เว็บของพวกเราเป็นบริการเว็บไซต์รายใหญ่ที่พร้อมจะมีผลให้สมาชิกสมัครฟรีไม่มีค่าใช้จ่าย

pg-slot.game said...

สล็อตเว็บตรง โบนัสแตกบ่อยฝากถอนไม่มีขั้นต่ำ ผ่านระบบอัตโนมัติสะดวกสบายเล่นได้ทุกที่เกมสล็อตทำเงินให้คุณแบบไม่อั้น PG SLOT เว็บตรงแตกง่าย จัดเต็มทดลองเล่นได้เลยที่ pg-slot.game

PG said...

สอนเล่นสล็อต พี จี คือ เกมส์สล็อตที่ได้รับความนิยมอย่างมากในปัจจุบัน โดยเป็นเกมส์ที่มีรูปแบบเดียวกับเกมส์สล็อตออนไลน์ แต่เน้นการเล่นใน PG

ninja slot said...

ninja slot เกมสล็อต แบบเกมออนไลน์ที่มีผู้ล่นสนใจ และก็อยากได้เข้ามาสมัครเล่นเกมคาสิโนออนไลน์มากขึ้นวันแล้ววันเล่า ซึ่งหากคุณพอใจต้อง pg slot ของเราเท่านั้น มั่นคงปลอดภัย

ดู บอล สดได้ง่ายๆ said...

ดู บอล สดได้ง่ายๆ คุณอาจสงสัยว่าช่องทางการรับชมบอลสดบนทีวีแบบไหนที่เหมาะสมกับความต้องการของคุณได้บ้าง มือถือตามที่มีการสำรวจและวิเคราะห์ข้อมูลล่าสุดใน PG SLOT

hastenchemical said...

soil stabilization texas improves the durability and load-bearing capacity of soil for construction and infrastructure projects. It's essential for ensuring long-lasting, safe structures in this diverse and expansive state.




Anna Thomas said...

The digital age has ushered in a wave of innovation, not only in content delivery but also in office spaces. Just as phone apps revolutionize the way we access entertainment, a well-executed office fit-out can redefine the way we work. It's all about staying ahead of the curve, both in technology and workspace design, to meet the evolving demands of the modern world.

Charbonnel said...

Looking for the perfect chocolate gift in Dhahran? Indulge your loved ones with delectable chocolates from local confectioneries, making any occasion sweeter.




new evolution inter deco said...
This comment has been removed by the author.
Barber Shop said...


The rise of TV phone apps is certainly reshaping the content landscape! Speaking of transformations, if you're looking for a fresh haircut experience, check out the Best Barber Shop in Canada for a top-notch grooming session.

global cfs said...

Branding is the art of creating an emotional connection with your audience. It's about weaving a story that resonates, like a well-placed best tile leveling system ensuring precision in every detail. Let's keep inspiring through design and storytelling!

Stephen Williams said...

Our expert law dissertation writers will help you progress in your law studies. So, inspire your professor with superior quality and perfection in your submission. We guarantee you will get a remarkable score with our law dissertation writing help . Let’s make your dissertation stand out by combining your instructions with our expertise.

new evolution inter deco said...

"Sharing ideas that inspire" is a wonderful initiative, just like how top interior fit out companies in Dubai inspire with their innovative design concepts and attention to detail. Both realms, branding and interior design, rely on creativity and vision to create memorable and meaningful experiences.